Canadian Finishing and Coatings Manufacturing

 

May 16, 2022

  

AkzoNobel 3D colour visualization tool
AkzoNobel Powder Coatings has developed a new web application 3D colour visualization tool within its Interpon webshop to help customers better understand how a powder coating’s colour, texture and finish that look good in theory, will actually appear in reality. 

The tool provides instant access to thousands of colours in the Interpon range. Using a 360-degree dynamic camera and simulated lighting, the customer is given a true-to-life image of how the colour performs to a degree of accuracy and realism not possible before in a virtual environment.  

Rather than the image being ‘flat’, the customer can orientate the ‘virtual’ panel to see how the light reflects and the colour looks from different angles. It gives a true impression of how surfaces coated in special finishes and metal effects will appear in a way that is said to be unprecedently realistic. They can also see multiple colours, multiple gloss levels and various surface finishes before deciding upon which is best. Customers can experience colour as if they looked at the panels in their hands without having to order a sample and wait for it to arrive. 

Pim Koeckhoven, director of colour technology at AkzoNobel, says that this is another step on the road to digitizing part of the customer interface: “High quality and accurate digital representations of our products allow our customers to experience colours to a new level. Years of collaboration with academics and technology partners have taken us and our customers to a place we have never been before, and there will be more innovations like this to come.” 

The 3D visualization tool, which was developed in collaboration with Dutchworkz, can be found on the Interpon webstores in Europe and North America, and can be used on all major platforms: Windows, macOS, Linux, Android and iOS.  

www.akzonobel.com

Product News

  • Prev
The Sherwin-Williams Company has introduced a new universal clearcoat: Aerospace Clearcoat ...
Paul N. Gardner USA has launched its new offering of Cross Hatch Adhesion Testers—three kits in ...
IFS Coatings recently launched IFS Puroplaz PE16, a tough thermoplastic modified polyolefin powder ...
BYK-Gardner USA is now offering a self-calibration option for its byko-visc RT Rotational ...
The global market for conductive pressure-sensitive adhesives (PSAs) is forecast to reach $12.5 ...
BYK-Gardner USA announced its new premium line of dry film thickness gauges, the byko-test 9500 ...
PPG announced the launch of PPG DP7000 Air-Dry Primer and a range of dedicated ancillaries across ...
AkzoNobel recently launched Interpon D1036 Low-E, an architectural powder coating that can be cured ...
DYRUP paint by PPG has introduced a new “bag-in-a-box” packaging for its Dyrup Wall Extra Covering ...
Evonik’s Coating Additives business line is expanding its TEGO Foamex product range with a new ...


Acquaduro ad 400x275

Presenting our latest waterborne system that won’t dilute performance. 

Acquaduro™, our innovative waterborne coating system featuring 2K polyurethane technology. 

Designed to meet evolving regulations, sustainability goals, and dynamic needs of customers, our Acquaduro coating system offers durability and chemical resistance on par with solvent-borne technology, providing a comprehensive and dependable solution for professional wood coating needs. 

For more information, contact your Chemcraft representative or local distributor. 

Chemcraft - a great finish is only the beginning 

Read More

Kerrwil Media Limited

538 Elizabeth Street, Midland,Ontario, Canada L4R2A3 +1 705 527 7666
©2024 All rights reserved
Funded by the Government of Canada | Finance par le gouvernement du Canada
Use of this Site constitutes acceptance of our Privacy Policy (effective 1.1.2016)
The material on this site may not be reproduced, distributed, transmitted, cached or otherwise used, except with the prior written permission of Kerrwil.